TweetRemember how Dell made’s it million dollar through twitter? And how they are known for using Social Media for great customer support. I see Reliance Mobile attempting to do the same. They have this fancy customer care tab on their Facebook page and also believe in being transparent about which customer care executive is handling [...]
Posts Tagged ‘Social Media Marketing’
How different is a call centre customer care to a twitter customer care. In fact twitter is public and one wrong step could fire back. I don’t see any protocol followed when I call the call centre. The customer care executive solves my issue over the call. Why give the step motherly treatment to twitter/social media.
If you are looking at leveraging Social Media for Brand Promotion, Lead Generation or Community Building, you may not want to miss this bootcamp.
My last post ‘Are you playing the Foursquare game?’ had me ranting on whether there is scope for marketers to tap the ever increasing user base on Foursquare.
TweetNow that Twitter is (sorta) becoming a mainstream media channel; the past few years have seen celebs, movie houses and news channels adopting Twitter to ‘connect’ to the audience. But how good can Twitter itself prove when it comes to Direct Marketing? And that too by such shady means. Often PR companies who give social [...]
TweetRecently read how How Starbucks Builds Meaningful Customer Engagement via Social Media and out of all the points mentioned I absolutely connected to the one mentioned below. “Social media fits within a larger digital strategy. At Starbucks, social media is not a separate and distinct entity. Various departments collaborate online and offline to develop and implement [...]
TweetGuys at Superchooha surely had fun researching on this one Women & Social Media View more presentations from Superchooha.
TweetI came across this huge hoarding of IPL hoarding at churchgate station. Sharing it as the first of the series of pictorial blogs. Internet and social media is going mainstream. A sport like cricket pushing youtube to the masses is something that gets a smile on my face. And I would want to confess here [...]
TweetAdding to my pictorial blogposts series – To my delight I saw Times Now flashing its twitter handle and facebook url in their tickers while their show on Kasab was on. Where brands are so apprehensive[ about being present on social platforms] and close minded that they want negative comments about the brand to be [...]