Archive for the ‘Social Media’ Category

Turning 30 Tweetup Gulpanag

Tweet Ups to promote Business

It had a fairly decent turnout. On a Tuesday evening, which otherwise is a dull day for a hotel, we managed to make F&B sales of about Rs 2,500.

Reliance is trying to go the Dell Way

TweetRemember how Dell made’s it million dollar through twitter? And how they are known for using Social Media for great customer support. I see Reliance Mobile attempting to do the same. They have this fancy customer care tab on their Facebook page and also believe in being transparent about which customer care executive is handling [...]

Facebook, Google+ or Twitter? [Info-graphic]

TweetLoved it! Re-sharing Info-graphic by Guy Kawasaki. Personally I love twitter. Facebook is cluttered and brand pages kill it for me. Google +…well I haven’t logged in for ages now.

Tata photon plus 3 banner

Protocol to follow- Blah

How different is a call centre customer care to a twitter customer care. In fact twitter is public and one wrong step could fire back. I don’t see any protocol followed when I call the call centre. The customer care executive solves my issue over the call. Why give the step motherly treatment to twitter/social media.

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Lecture on Social Media for Businesses

TweetHad a very interactive session on Social Media for Businesses at SP Jain, Mumbai last week.I was accompanied with Gaurav Kohli, Founder, Secret Sauce, a digital and web development startup. Sharing some pictures. Will soon share the presentation.

A Tweet Job- Times Of India Article

TweetI was recently quoted in an article by TOI on Social media. It was one long and exciting talk with the journalist. Oh, how I can go on and on with examples on how brands are using social media to reach out to their customers directly and are using it effectively for customer support.  For [...]